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Critical Behaviors and Trends of Casino Customers: A New ... This study presents a new customer segmentation model for the North American gaming industry based on 280,000 survey responses obtained in 2008 and 2009. The purpose of this model is to identify critical behaviors and trends of casino customers that will help casino management better understand and connect with their target customers. Ex-Revel casino customers tell what they want in new Ocean ... The Associated Press surveyed former Revel customers to see what they'd like to see in the new property, which will be named the Ocean Resort Casino. Here's what they had to say: ACCESS. Many ... How Casinos Can Find and Target Their Favorite Customers: The ... While adult patrons of a hit movie, for example, know they will spend about $8 to $10 on a ticket, perhaps buy soda and popcorn and then head home, some casino customers lose huge sums of money ...
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